Posts Tagged: social media

Facebook Engagement for Fashion Brands: 5 Signs You Are Doing it Wrong

When the PR office is running the Facebook page as a side effort… Facebook without a doubt has become a primary channel for brands to connect to their customers and to exploit their full potential. However, very often this kind

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Facebook Engagement for Fashion Brands: 5 Signs You Are Doing it Wrong

When the PR office is running the Facebook page as a side effort… Facebook without a doubt has become a primary channel for brands to connect to their customers and to exploit their full potential. However, very often this kind

Featured / One comment

Content is the King, Storytelling is the Queen

Or what is the difference between successful brands in the digital space and those being there just because their competitors are already there? Content curation is the next buzz word on the internet. In the ever growing digital world we’re

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Content is the King, Storytelling is the Queen

Or what is the difference between successful brands in the digital space and those being there just because their competitors are already there? Content curation is the next buzz word on the internet. In the ever growing digital world we’re

Featured / 2 comments

Digital Intelligence Index of European Niche Fashion Brands

Recently I discovered the think tank for digital innovation L2 which made my life easier thanks to their greatly valuable reports that rank major brands in different industries according to their digital IQ. The definitive benchmark for online competence, Digital IQ Index®

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Digital Intelligence Index of European Niche Fashion Brands

Recently I discovered the think tank for digital innovation L2 which made my life easier thanks to their greatly valuable reports that rank major brands in different industries according to their digital IQ. The definitive benchmark for online competence, Digital IQ Index®

Featured / Leave a comment

Find a job with Twitter!?

Brief: Land a job at an awesome agency.Credits: Bas van de Poel & Daan van Dam Here one idea to turn the head of every creative director. Of course you can’t succeed reusing it, have to come up with your

Find a job with Twitter!?

Brief: Land a job at an awesome agency.Credits: Bas van de Poel & Daan van Dam Here one idea to turn the head of every creative director. Of course you can’t succeed reusing it, have to come up with your

Some fresh digital campaigns you can’t miss

Unless you decided to hit the road into the wild.. Diesel – Excellbook Initially I wasn’t a fan of the “Be Stupid” campaign of Diesel, and I though it was a bit childish and flat. But this is where I changed my mind

Some fresh digital campaigns you can’t miss

Unless you decided to hit the road into the wild.. Diesel – Excellbook Initially I wasn’t a fan of the “Be Stupid” campaign of Diesel, and I though it was a bit childish and flat. But this is where I changed my mind

Global turmoil and how can you help from your computer using social media

Japan earthquake, tsunami, fight over time for prevention of radiation explosion, thousands of dead people, Libya… seems like the world is shaking and the comfy zone of your unaffected home/office makes you feel slightly guilty you are not doing anything while people are fighting for their lives?

Global turmoil and how can you help from your computer using social media

Japan earthquake, tsunami, fight over time for prevention of radiation explosion, thousands of dead people, Libya… seems like the world is shaking and the comfy zone of your unaffected home/office makes you feel slightly guilty you are not doing anything while people are fighting for their lives?

New media and power shifting in fashion

From bloody revolts in Africa to almighty celebrities merciless sacked and their places been taken from Third-Word bloggers, power is not what it used to be This post is not about Charlie Sheen even though he is a perfect example

New media and power shifting in fashion

From bloody revolts in Africa to almighty celebrities merciless sacked and their places been taken from Third-Word bloggers, power is not what it used to be This post is not about Charlie Sheen even though he is a perfect example

#SMsecrets: How to get what you want with Social Media

2 useful presentations on the topic and some valuable insights from the event for start ups Last night I attended a social media event in Antwerp, Belgium for start ups companies and how they can harness social media to help

#SMsecrets: How to get what you want with Social Media

2 useful presentations on the topic and some valuable insights from the event for start ups Last night I attended a social media event in Antwerp, Belgium for start ups companies and how they can harness social media to help

TED Talk: Social Media and the End of Gender

Tweet Media and advertising companies still use the same old demographics to understand audiences, but they’re becoming increasingly harder to track online, says media researcher Johanna Blakley. As social media outgrows traditional media, and women users outnumber men, Blakley explains

TED Talk: Social Media and the End of Gender

Tweet Media and advertising companies still use the same old demographics to understand audiences, but they’re becoming increasingly harder to track online, says media researcher Johanna Blakley. As social media outgrows traditional media, and women users outnumber men, Blakley explains

IULM University presents: Social mediAbility of Italian companies

Tweet This is definitively one of many occasions to feel proud about having studied Communications in IULM University Milan. As one of the few European Universities already rolling an Executive Master in Social Media Marketing & Web Communications, recently they

IULM University presents: Social mediAbility of Italian companies

Tweet This is definitively one of many occasions to feel proud about having studied Communications in IULM University Milan. As one of the few European Universities already rolling an Executive Master in Social Media Marketing & Web Communications, recently they